If you have ever watched a pair sell out in 30 seconds and then show up online a day later, you have already seen how reselling works. This course teaches you how to take part carefully, one pair at a time.
Why most beginners struggle with their first pairs
They buy whatever is hyped on social media, in their own size, and list it the day it arrives. That goes wrong three ways:
1
Wrong pairs. Plenty of releases sell for less than retail once fees are counted. Hype is not the same as demand.
2
Wrong sizes. Everyone buys the common sizes, so there is a lot of competition in them.
3
Wrong timing. Selling in release week, when everyone else is selling, is the hardest time to sell.
Once you know which pairs, which sizes and which week…
It stops being a guess. You skip most releases. You buy the ones where the numbers work, in sizes fewer people chase, and you wait for a better week to sell.
How I went from one pair to twelve
Hi, I run SideScales.Reselling since 2019
My first pair sold for less than I paid. I bought my own size, of the shoe everyone was talking about, and listed it in release week. I did everything wrong.
So I started tracking. Every release, every size, every sale. After a few months the patterns were clear, and I built a simple checklist I still use before every buy.
Run the numbers before you buyLesson 5
Recent sold price, your sizefrom sold listings
What you payretail + tax
Platform feeabout 9%
Shippinglabel + box
Your margintoo thin? skip it
Today I flip about 12 pairs a month in a couple of evenings a week. This course is that checklist, and everything behind it.
Pairs I flipped each monthLast 9 months
12in September
The 7 lessons
Short videos you can watch on your phone, plus a 60-page playbook with every checklist, script and spreadsheet.
Lesson 1How reselling actually works
9 min
Lesson 2Which pairs to consider, and which to skip
14 min
Lesson 3Sizes, and the size-run check
11 min
Lesson 4Buying at retail without bots
16 min
Lesson 5Running the numbers, and when to sell
12 min
Lesson 6Listing, shipping and fees
10 min
Lesson 7Growing to more pairs a month
13 min
Example: how demand can vary across sizes of one shoe
7
8
9
10
11
12
13
Illustration only. Lesson 3 shows you how to check real data for any shoe.
the sizes everyone skips are worth a look. lesson 3.
The weekly release sheet
A Sunday email with the week’s releases rated Buy, Maybe or Skip, and the reasons behind each call.
SAT
4
Retro High, Chicago colorwayRetail $180 · limited run, steady past demand